You might already know Hootsuite as a full-featured social media management platform. But it also offers an extensive array of sales automation functionality. One of the most valuable features within the main Hootsuite dashboard is the ability to set up social listening streams. This is a good way to watch […]
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Customer satisfaction score (CSAT) is often thought of as a customer service metric. But it is also a helpful tool for sales automation. It helps you identify challenges in the interactions between your customers and your team. Any ongoing friction is a barrier to continued or future revenue. A good […]
when performed by humans, all of these tasks take away time from sales reps’ primary job: selling. When you offload the process-oriented work to automation tools and ai, you give your reps more time to do what they do best. You also avoid the potential human errors that happen when […]
On Hootsuite Team, Business, and Enterprise plans, admins and super admins can create a campaign preset that saves UTM codes. Each user on the team can then apply the preset to links with just a couple of clicks. Using presets saves the effort of typing in each UTM parameter manually. It also […]
The beauty of UTM parameters is that there are no right or wrong ways to use them—you can customize your tags to your exact needs. However, with all this flexibility, it’s essential to define a system for how you name your tags so that you can properly analyze them. This […]
