If you’re looking to rank in the SERPs, one of the worst things you can do is try to trick Google with thin content. Avoiding this poor and subpar content should be a priority, so analyze your blog and if any of your material falls into this negative circle, it’s best to remove it and replace it with quality pieces.
Valentina Giraldo
Dec 3, 21 | 7 min read
What is thin content and why is it harmful for your SEO?
Reading time: 6 minutes
Google seeks to position results that match users’ search intent , so if your main mission is to be on the first page of the search engine , you must convince it that you really answer people’s questions and provide them with valuable content.
And you can only achieve this if you are willing to write
correctly and extensively about the topic you are looking to rank for, because if you have thin content, it is very possible that your content will not be displayed as the best result in the search engine .
But what is this content about and how does it negatively affect your search rankings? Find out these answers and more by reading this article until the end!
What is thin content?
Thin content is the content of a website that does list of mozambique consumer email not provide any value to the reader . In short, it is one of the actions that is the opposite of SEO strategies.
Google measures the qualities of the text according to the published content, links and structure, and if it finds something wrong and unethical, it flags it as “thin content”.
However, it is important to mention that short content is not necessarily thin content . That is, if your content is 200 words long and, according to Google’s algorithms, meets the reader’s expectations, it will be valid, but its probability of ranking will be much lower than that of a longer content.
Types of thin content
There are several patterns that allow us to identify and classify “thin content.” These are:
Content flooded with ads
These are articles that only show advertisements and calls to action, and do not contain useful information.
In this case, the ads cover the content, appear how to run giveaways post-gdpr above the fold, and/or require user actions to dismiss them.
To avoid being penalized by Google, make sure these are secondary to the content.
Low quality affiliate content
These are contents that only offer affiliate links and do not provide relevant or useful information for the end user.
And, to avoid falling into this thin content, we must ensure that the content has a purpose greater than the affiliate offer and focuses on providing affiliation opportunities that match the sector of the website.
Blank or half-blank pages
Not only are these pages with little content, but they also do not contribute anything, they have poorly developed filters and/or tags generated with little care and without bz lists following SEO strategies.