Always ask yourself some simple questions, useful for improving your marketing and communication strategy :
- Is my communication style clear, direct and in line with my potential target ( Buyer Persona ) and my reference market?
- Is my website fast enough? Is it responsive, and easy to read on all mobile devices?
- Is the content on my site consistent with my target audience?
- Has an SEO strategy been put in place to position my website on the market? And therefore make it quickly climb to the top positions on search engines, making it easily accessible and highly visible?
- Do the keywords that have been inserted into my site correspond to those actually searched online by the majority of users? And therefore, can I really intercept my potential market?
- Does my company already have social channels ?
- Do I communicate correctly on my luxembourg telephone number data social media?
- Are they consistent with my company’s mission?
- Are they visual, informative, and have a good community of followers?
- Do they have a good level of engagement?
Crowdfunding Email Marketing and Inbound Marketing
As we have seen, it is essential to create and qrcode marketing in your business strategy grow over time a relationship of trust with our customers, potential customers, investors and potential investors.
For this reason we believe it is important to also implement an Inbound Marketing Strategy : the right message, at the right time, to the right person.
To create a strong relationship of trust, it is essential to publish articles, videos, or other valuable content on your website daily, and share them on your social channels.
Communicate with your audience, and always answer all the questions that users ask you. A “live” account allows you to strengthen your Brand, and increase your visibility online.
Crowdfunding Marketing Agency: Social Media Strategy
We have seen how your website is a conduit china cornerstone of the strategy.
To create the right opportunities for visibility and awareness of your Equity Crowdfunding Campaign, it is also essential to define a targeted Social Media Strategy .
Social media is an important channel of communication. The relationship is definitely less formal and more direct.
Social Media Marketing strategy can generate a direct and lasting relationship with your target audience.
The first step is to define which social networks to monitor based on:
- to the products and services we sell
- to the Equity Crowdfunding Campaign that we want to carry out
- to the target audience.
Marketing Campaign: It’s Not Enough to Have Social Channels
It is essential to define and plan each activity that is part of our social media strategy:
- Media Content : What to Publish, How to Publish, When to Publish
- Caring : provide good user support via chat, to respond in real time to information requests
- Media Marketing : design and implement ADV (advertising) campaigns to expand our potential audience and intercept our potential customers and investors.
- Monitoring : Implement analysis and monitoring tools to find out what people are saying about our Company, products and services.