Find out what Google Search Advocate John Mueller had to say about this and understand how to prevent a page from being deindex and the potential impacts of this situation.
Erick Bernard
Dec 20, 21 | 3 min read
google deindex
Reading time: 3 minutes
If you are a Digital Marketer, or more specifically, if you have some knowlge about SEO (Search Engine Optimization) and you use it in your strategies, there is a good chance that you are always trying to have your pages at the top of Google Searches.
Using the right keywords and terms relat to the main topic throughout the content is one of the most important premises to rank well in a search. However, on December 10th, John Mueller mention some important updates for SEO specialists and digital marketers to keep in mind, during the Google Search Central SEO Hangouts .
During the meeting, Mueller receiv a question from
Aakash Singh, who ask how to ruce the list of martinique consumer email potential impacts of keeping his website down for a week or two while fixing some bugs. The answer was clear and might surprise other specialists.
According to Mueller, if your website is down for a few days, it will be deindex from the search engine . This is most likely done because Google might try to deliver results that are actually relevant to the user, not pages with errors.
Here are some important things you should know about this, so you can try to ruce the impact of this news on your SEO strategies.
How to avoid deindexing
Keep your eyes wide open
Always check if your pages are running correctly ,
make sure there are no errors and schule
regular inspections to keep them up to date.
Fix things as quickly as you can
If you ne to fix something on your website, try to do send your woocommerce newsletter with brevo it within a day and use a 503 result code, so Google “knows” it’s a temporary outage and will check back. If it doesn’t come back online within a short period, the page will most likely be deindex.
Have a plan B
Try everything you can to avoid disruptions, but if it’s plann maintenance or the site is down for any other reason, another thing you can do is follow Mueller’s advice: “…set up a static bw lists version of the website somewhere and just show that to users for the time being.”